Seed-stage vc for b2b marketplace
founders

First-check partners to teams with the ambition to reshape industries

WHat we do

We believe the most important companies of the next decade will be B2B Marketplaces. These businesses leverage a new model to deliver software to markets traditionally inaccessible to technology. We call this emerging model "Software-as-a-Marketplace" and believe it will prove similar in importance to SaaS in terms of technology value creation.

Having partnered with 25+ B2B Marketplaces over the last decade, however, we've found that they are frequently misunderstood and often overlooked. We founded Euclid Ventures to meet the unique needs of B2B Marketplace founders at the early stage and to deliver the kind of purpose-built partnership every entrepreneur deserves.

B2Bm
experts

We invest exclusively in what we know -- B2B Marketplaces. We write initial checks of $750k to $1.5m at the Seed stage (post-product, pre-traction) and reserve capital to participate in future rounds. We typically lead or co-lead. Euclid only partners with 6-8 new companies per year, as we dedicate most of our time to ongoing support for our existing founders. We are based in San Francisco, CA and partner with teams across the US and Canada.

Long-term
Partners

Our founders are our priority. We build life-long professional partnerships centered around achieving outlier outcomes. Euclid's post-investment platform accelerates B2B Marketplaces in 3 key areas: Finding Product-Market Fit, Early Marketplace Growth, and Optimizing Next Fundraise. We aim to be your first call -- in good times and in bad.

THIS IS
HOW WE HELP
Finding
Product-Market Fit

Finding product-market fit for B2B Marketplaces is hard. We've helped dozens of companies reach this critical early milestone.

EArly MArketplace growth

B2B Marketplaces grow differently. We help you optimize liquidity, monetization, and G2M to inflect your business.

Optimizing
Next
fundraise

Navigating an early-stage fundraise as a B2B Marketplace founder can be challenging. We'll help you position your business and reach the right target audience.

WHO WE ARE

Omar El-ayat

General partner

Omar has over a decade of experience investing in leading early-stage marketplaces such as Postmates (acq. by Uber), BuildingConnected (acq. by ADSK), Hungryroot, and Homelight. Prior to Euclid, Omar was a Partner at Crosslink Capital, a firm he joined in 2010. He resides in San Francisco with his fiancée, dog, and two cats.

Nic Poulos

General partner

Nic has 10+ years of experience leading seed-stage investments in B2B SaaS and marketplace startups such as Transfix, GoExpedi, Electric and VNDLY. Prior to Euclid, he was a Partner at Fifth Wall and Bowery Capital (which he co-founded in 2013). After 15 years in New York City, Nic once again resides in his hometown of San Francisco.

the b2bM Coop

The Euclid team also operates the B2B Marketplace Cooperative, the largest assembly of Series A+ founders in the space. Focusing on thought leadership and peer-to-peer founder mentorship, the group is guided by a Board of B2BM Advisors. Selected members of the Advisory Board include:

Jack Greco
Co-Founder,
ACV Auctions
Laura Behrens Wu
CEO and Co-Founder,
Shippo
Ryan Smith
CEO and Co-Founder,
LeafLink
Dustin Devan
CEO and Co-Founder,
BuildingConnected
Dan Magnuszewski
CTO and Co-Founder,
ACV Auctions
Doug Feirstein
CEO and Co-Founder,
LiveOps
Taylor Katzman
CEO and Co-Founder,
Provi
Drew McElroy
CEO and Co-Founder,
Transfix
Ben McKean
CEO and Co-Founder,
Hungryroot
Matt Mickiewicz
CEO and Co-Founder,
99Designs
Tim Neal
CEO and Co-Founder,
GoExpedi
Hicham Ourghiri
CEO and Co-Founder,
Enigma
Jessica Alter
VP of BD,
Figma
Sean Henry
CEO and Co-Founder,
Stord
Elizabeth Iorns
CEO and Co-Founder,
Science Exchange
Drew Uher
CEO and Co-Founder,
Homelight
Seed VC for
B2B Marketplace
Founders

First-check partners to teams with the ambition to reshape industries

CONTACT US